Resources
Guides for App Store screenshots and ASO
Practical articles on App Store and Google Play screenshots, localization, A/B testing, and conversion-focused design. Built to help you ship faster and rank better.
Getting Started
Guide
How to create App Store screenshots that convert
A step-by-step framework for messaging, hierarchy, and visual flow.
Checklist
App Store screenshot checklist for ASO
A quick pre-launch QA list for iOS and Google Play sets.
Guide
Google Play screenshot best practices
Design principles for Android listing visuals that convert.
Strategy & Optimization
ASO & SEO
Why App Store screenshots matter for ASO
Learn how better screenshots lift conversion and keyword visibility.
Testing
A/B testing App Store screenshots
Run experiments on Apple PPO and Google Play to find winning creatives.
Strategy
Social proof and credibility signals
Leverage ratings, awards, press logos, and user counts to build trust.
Strategy
Psychology and persuasion principles
Apply cognitive biases and color psychology to increase conversions.
Strategy
Competitive analysis and benchmarking
Audit competitor screenshots and find differentiation opportunities.
Templates & Examples
Examples
ASO screenshot examples and storytelling patterns
Sequence outcomes, features, and proof to build trust and drive installs.
Templates
App Store screenshot templates by app category
Category-specific frameworks for 10 app verticals with ready-to-use sequences.
Guide
Mobile game store listing strategy
Game-specific screenshot patterns, gameplay captures, and genre tactics.
Localization & Growth
Guide
Localize App Store screenshots for global conversion
A practical framework for multilingual layouts and ASO alignment.
Strategy
Global expansion and localization strategy
International expansion through culturally adapted screenshots.
Guide
App Store optimization on a budget
ASO strategies for indie developers and small teams.
Operations & Maintenance
Guide
Screenshot workflow, asset management & team integration
Production pipelines, handoff processes, and team roles.
Analytics
Measuring screenshot impact
Metrics, attribution models, and dashboards for screenshot performance.
Guide
Updating and maintaining screenshots over time
Maintenance cadence, screenshot debt management, and refresh strategies.
Guide
Accessibility and inclusive design for screenshots
WCAG compliance, color blindness considerations, and inclusive typography.